Client Spotlight: KW Rock Stars - Charlene and Rustan Tongg

It’s been a while since I’ve shared a vlog, and the truth is—life has been happening. I keep showing up for myself and taking permission to step back for a bit. I hope you do the same for yourself when needed.

Rest is part of growth.

Today, I want to highlight two of my all-time favorite clients and friends, Charlene and Rustan Tongg of Keller Williams. They’ve been working with me since February of 2020, and they’re the perfect people to reflect on what team coaching has made possible.

What has been the greatest evidence of growth within your team?

“We’ve noticed people are more vulnerable. Because of that, they feel comfortable trying things, making mistakes, and owning up to their responsibilities. This has improved our teamwork, which is fantastic because we no longer have to create solutions for everyone; they make solutions for themselves. Also, based on private conversations with team members, it seems like this new attitude is showing up in their personal lives, which has been great for their families and households.”

This is what I love most about coaching—the ripple effect. When growth shows up in the workplace and in people’s homes, you know culture is shifting in a sustainable way.

What excites you most about the team coaching experience?

“The more people develop, the more excited we get. We see people grow not just as employees but as people. The type of conversations that take place within the team wouldn’t be possible if people didn’t feel like they were in a safe place.”

Psychological safety isn’t just a buzzword—it’s the soil where trust and real transformation take root.

How has the culture shifted since we began our coaching relationship?

“The culture has been completely transformed. We’ve worked with coaches in the past, and we’ve never seen something like this. We attribute a lot of the shift to the concepts that have been introduced and, of course, Charletta.”

I’m grateful for the trust and partnership of Charlene and Rustan. Their story is a reminder that leadership development isn’t about quick fixes—it’s about creating the conditions where people can step into their own growth.

If you’re curious about how team coaching could shape your culture, reach out—I’d love to start the conversation.